This week on Keeping It Candid I’m talking all about a game-changing question that can seriously up-level your client experience without breaking the bank or causing you extra stress.
I’ll give you a hint: it’s all about involving your clients in the process. By asking them this specific question, you not only make the experience more enjoyable for them but also avoid any future surprises. It’s a win-win! So head over to your fave podcast player, or keep scrolling to check out this short-and-sweet episode and take your photography business to the next level while keeping your clients over the moon with their results!
Friends, I’m here today with a short and sweet episode for you to talk all about the one thing that I do during every single session and at several points during a wedding day to make sure that everybody is on the same page about what photos are being taken. And there’s no surprises for my clients down the road when they receive their gallery. This is a simple way to level up your client experience without spending any money or putting any extra work on your plate. Welcome to Keeping It Candid.
I’m your host, Sandra Henderson, an international wedding and family photographer and business coach. I help wedding photographers use systems to build out the backend of their businesses to gain control and continue to thrive no matter what life throws their way. And on a more personal note, I’m a strong Enneagram three-wing-two who is obsessed with tacos. And my love for travelling combined with navigating chronic illness life are just two of the many things that drive my passion for all things systems, workflows, and beating burnout as a business owner.
Join me every week for a candid behind-the-scenes look at what it’s really like working as a wedding photographer, where I’ll give you actionable steps to take your business to the next level. Absolutely no fluff here friends, so go grab your favourite notebook and pen and let’s dive into this week’s episode.
I know it sounds too good to be true, but I promise you it’s not. This one simple thing can uplevel your client experience without spending any extra money or putting any extra work on your plate. No matter what I’m doing behind my camera, whether it be a mini session, a full engagement session, if it’s a wedding day, I never move on without asking my clients, are there any specific shots or poses you were hoping for that we haven’t done yet that you’d like to do before we move on?
I want you all to steal that word forward. You don’t have to put any sort of creative spin on it if you don’t want to. But the reason why this works so well is first, it lets your clients participate in their photos, aside from just standing in front of the camera and receiving your instructions. It makes it more enjoyable for them to be a part of the entire experience. And a lot of times people have ideas, but they don’t know how to articulate them in the right way.
Or maybe like if it’s the hustle and bustle of the wedding day, there are a lot of times that a client will tell me as we’re shooting, oh, I would really love if we could use this spot. And then my ADHD brain gets going and I forget, but I always, always ask them, is there anything else you want to do before we move on? Because then they can remind me.
But it also gives you a little bit of extra security going forward that if for any reason because it does happen sometimes, you have a client come back to you and say they were hoping to see X, Y, and Z photos, and these were photos that you had never heard about being important to them in any capacity, you took the time to check in with them and say, hey, is there anything else that you want? And they said no. So you have that to support you in any sort of interaction that you may have where a client thinks that photos are missing.
Now, hopefully that doesn’t happen to you frequently or at all, but we know working in the wedding industry and if you work in family sessions like I do as well, anything can happen. The world takes all kinds and that means clients and photographers alike. So I hope that you will use this to uplevel your client experience, but also give you a little bit of security and peace of mind that you know you did everything you could to make these clients happy.
I hope that this has been super helpful for you. Enjoy the rest of your week, and I will be back again next Wednesday with another episode.
Thank you so much for listening. You can find full show notes from today’s episode at simplysandryevan.ca forward slash keeping it candid. In the meantime, let’s connect. You can find me on Instagram and TikTok, just search Simply Sandra Yvonne. And if you’re loving this podcast, I’d be so honored if you’d go ahead and hit that subscribe button and leave a review. Until next time.
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November 8, 2023